Consumers who reflected on their recently used personal belongings experienced less desire for an unexpectedly encountered product, were less likely to buy impulsively and expressed a lower willingness to pay for new products, according to a new article by marketing and consumer behavior experts.
from Latest Science News -- ScienceDaily https://ift.tt/2K2b3Ed
Tuesday, 8 May 2018
Reflecting on possessions can curb people's impulse buying
Latest Science News -- ScienceDaily
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment